Memo Pad: Around the Globe... Comeback...

Rodale is exploring international launches of Best Life, Women's Health and Runner's World this year in Russia, Brazil and China.

As for Culture & Travel, it has put out two redesigned issues under Sekules with contributions from the likes of Jill Greenberg and Anya von Bremzen, under the aegis of a renamed company — formerly LTB Media, now Louise Blouin Media. Shortly after Culture & Travel launched alongside the art media properties MacBain moved from London to New York, she fired a rash of her executives, and most have now been replaced: She has hired a chief financial officer Peter Cipriano and a chief operating officer Bruce Morris, among others. Ellen Asmodeo, who was the longtime publisher of Travel + Leisure and is now at Louise Blouin Media as an independent contractor and president of brands, also has been assembling an advertising staff, including Claude Girard, who was until recently executive director of strategic development at Architectural Digest.

Asmodeo's already added several travel advertisers to Culture & Travel's art-centric mix, and is hoping to lure those ever-desired luxury brands into the book, offering them in return "the top customers at a price point that isn't going to kill them." (All of the magazines, including Art & Auction, remain a presence at art fairs, but Culture & Travel recently returned to some newsstands, and Asmodeo said it's hunting for someone to run circulation.) And even if a luxury downturn is around the corner, Asmodeo said: "The good thing about us is that we're only going up from here."
— Irin Carmon
Page:  « Previous
  • 1
  • 2
load comments


Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.
News from WWD

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

getIsArchiveOnly= hasAccess=false hasArchiveAccess=false