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L&T'S NEW MODELS: Two students, Ashlyn Chesney and Dyvaun Clark, got a jump-start into professional modeling as winners of Lord & Taylor's first model search. They were selected from a field of more than 2,000 contestants who came to casting calls at seven L&T locations. Then 14 finalists competed in a runway show in front of a crowd of 500 at the Fifth Avenue flagship Thursday night.
"We thought Ashlyn has a look that typifies our ad campaign and Dyvaun just exudes personality. He's got great energy," said Lavelle Olexa, L&T's senior vice president of advertising, sales promotion and public relations, who judged the winners along with Carol Alt and advertising guru David Lipman, the creator of the store's $10 million branding campaign.
"My boyfriend called me and said I should enter. It was kind of spur of the moment," said the 22-year-old Chesney, a fashion merchandising major at Lasell College in Newton, Mass., and a size zero, who wore Poleci on the runway and needed it taken in.