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A More Frequent WSJ... Seeing Demarchelier... Digital Ads Up at New York Times..

So much for that speculation that Rupert Murdoch wasn’t a fan of The Wall Street Journal’s glossy magazine WSJ.

A MORE FREQUENT WSJ.: So much for that speculation that Rupert Murdoch wasn’t a fan of The Wall Street Journal’s glossy magazine WSJ. The supplement will increase its frequency to nine issues next year and 10 issues in 2012. The title launched as a quarterly in September 2008 and transitioned to six issues a year in March. New editor in chief Deborah Needleman’s first issue of WSJ. will make its debut Dec. 4 (coincidentally, Sally Singer’s first issue of T: The New York Times Style Magazine comes out the next day), while Tina Gaudoin’s last issue of WSJ. will be published this weekend, with model Arlenis Sosa on the cover. The title is distributed with the Journal, which has a circulation of more than 1.6 million, and a spokeswoman for WSJ. said 88 new advertisers have joined since the launch, with 48 of those increasing their exposure to other Journal properties. — Amy Wicks

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