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Condé Nast's Wall Street Intent...Time Inc Shuffles...Newsweek's New Slogan

Condé Nast on Tuesday confirmed it’s getting ready to swap its touristy headquarters at 4 Times Square for the suits downtown in Wall Street.

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1 World Trade Center

1 World Trade Center

Photo By Skidmore, Owings & Merrill.

GET THOSE SUBWAY MAPS OUT: Condé Nast on Tuesday confirmed it’s getting ready to swap its touristy headquarters at 4 Times Square for the suits downtown in Wall Street. A spokeswoman for the publishing company said a letter of intent has been signed for 1 World Trade Center, which means all employees will be packing up to move in about four years’ time. Condé Nast has been in search of new digs for a while: Back in 2007, the company explored a move to the West Side Railyards.

One can only assume the executives over on the 11th floor of 4 Times Square decided that a move away from Midtown — home to big advertisers, loyal brands and Lincoln Center, the new hub for fashion week — will pay off in the end, since magazine publishers now will be much farther from the action. Condé Nast reportedly will take up to 1 million square feet of the 2.9 million-square-foot tower, although the spokeswoman declined to comment further. The company earlier said the aim was to consolidate into one building all its various offices, which now are spread across at least three buildings in Midtown. — Amy Wicks

THAT DIDN’T TAKE LONG: A little over a week after Time Inc. tapped Meredith Corp.’s Jack Griffin to succeed Ann Moore as chief executive officer, the executive shuffle has begun. On Tuesday, the company said Sylvia Auton, executive vice president, will be returning to the U.K. to resume her role as ceo of IPC Media. Auton came to Time Inc. two years ago from IPC to start the company’s lifestyle group, home to Real Simple, Health, Cooking Light and Southern Living, among others. Current IPC ceo Evelyn Webster will move to the U.S. to take over the lifestyle division as executive vice president, effective Jan. 1. No doubt this is only the first of many changes to come under Griffin. — A.W.

SLOGANEERING: Sidney Harman may only be in week three of his attempted Newsweek turnaround, but he’s already got himself a motto. Sources said the magazine’s new owner told his Washington staffers on Tuesday that his lawyers are working on the rights to use that old journalistic standard — and occasional diner-place-mat pastime — “connecting the dots,” as the magazine’s slogan. The 92-year-old stereo magnate and D.C.-area resident was in the building to introduce himself to the bureau and discuss the editorial direction of his new purchase. He made a similar visit to the New York office earlier this month after beating other bidders for the newsweekly by offering to assume its mountain of liabilities from the Washington Post Co. and retain much of its 350-person staff. With a catchphrase in place, Harman can cross one item off his to-do list. Next up: find a replacement atop the masthead for outgoing editor Jon Meacham. — Matthew Lynch