Women’s Wear Daily
04.23.2014
fashion-memopad
fashion-memopad

Memo Pad: Mango's Women... Kiss Me, Karlie Kloss...

Scarlett Johansson, Sophie Auster and Dree Hemingway appear in Mango ads.

fashion-memopad/news
View Slideshow

A shot from the Aquascutum campaign.

Photo By Courtesy Photo



KISS ME, KARLIE: Sparks are flying at Aquascutum, with a spring men’s and women’s ad campaign meant to conjure an intimate, fleeting moment. The campaign, shot in a London studio by Willy Vanderperre, features models Karlie Kloss and Roch Barbot. Michael Herz, head of the brand’s women’s wear design, said the shoot was inspired by “escapism, returning from a summer music festival, and dancing in the moonlight. It’s the story of a couple caught before or after an embrace, at dusk or dawn.”

Herz said he chose Vanderperre after working with him on a shoot for the December issue of i-D. “I loved the way he worked with lighting, and in the campaign I wanted to express emotion through light and movement,” said Herz, adding the story of the carefree couple will continue into the fall collection. The spring campaign is the first under the brand’s new owners Belinda Earl and Harold Tillman, and will break in the March issues of the British editions of Vogue, Harper’s Bazaar, Esquire and GQ, and in Vogue Italia and L’Uomo Vogue. — Samantha Conti

View Slideshow
Page:  « Previous Next »
VIEW ARTICLE IN ONE PAGE
load comments

ADD A COMMENT

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.

Ads by Google

Newsletters
Newsletters

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

Publications

ArticleFinder

Media


Choose By

Clear

How it works

Close

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.


Or