fashion-memopad
fashion-memopad

Memo Pad: Gwyneth's Turn...Carine Chooses Liz Taylor...

With her bright blonde hair and big smile, Gwyneth Paltrow looks very all-American in her new ads for Coach — but they won’t be seen on U.S. soil.

Gwyneth Paltrow in the Coach visual

Gwyneth Paltrow in the Coach visual.

Photo By Courtesy Photo

GWYNETH’S TURN: With her bright blonde hair and big smile, Gwyneth Paltrow looks very all-American in her new ads for Coach — but they won’t be seen on U.S. soil. Well, at least in print. The ads, shot by Peter Lindbergh on a rooftop in Midtown Manhattan, will break in the international editions of Vogue, Harper’s Bazaar, Vanity Fair and InStyle, to name a few. The campaign is timed to the opening of the brand’s flagship on New Bond Street in London.

“Gwyneth embodies American style and spirit around the globe,” said Jason Weisenfeld, senior vice president, global brand communications and collaborations. “Coach is celebrating its 70th anniversary as an iconic American brand, so we couldn’t ask for a better international ambassador than Gwyneth.”

— AMY WICKS

Page:  Next »
VIEW ARTICLE IN ONE PAGE
load comments

ADD A COMMENT

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.
News from WWD
Newsletters

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

LatestPublications
getIsArchiveOnly= hasAccess=false hasArchiveAccess=false