fashion-memopad
fashion-memopad

Riccardo Tisci and Carine Roitfeld Collaborate on Givenchy Campaign

She styled the label's fall campaign — and also appears in it with her daughter, Julia Restoin Roitfeld, along with a cast of actors and models.

fashion-memopad/news

FAMILY VALUES: Stylist, style thyself. That’s the latest commandment from Riccardo Tisci, who had Carine Roitfeld style his fall campaign for Givenchy — and also appear in it with her daughter, Julia Restoin Roitfeld.

Tisci set an all-in-the-family theme for his latest advertising effort, also corralling actress Amanda Seyfried, the new face of Very Irresistible Givenchy perfume, to pose for the camera of Mert Alas and Marcus Piggott.

Spanish actor Quim Gutiérrez and models Mariano Ontañon and Dalianah Arekion rounded out the casting.

Tisci cited a “gypsy feeling” in the spots to echo the inspiration behind his hit collection and because his protagonists “are real gypsies in their own lives. They are never in one place. They travel the world.”

The women’s campaign is slated to break in mid-July on the hoarding for Givenchy’s forthcoming boutique at 36 Avenue Montaigne in Paris. It will follow in September issues of international Vogues. The men’s campaign will make its debut in L’Uomo Vogue.

load comments

ADD A COMMENT

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.
News from WWD
Newsletters

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

LatestPublications
getIsArchiveOnly= hasAccess=false hasArchiveAccess=false