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COVER READY: Male models tend to get short shrift compared to their female counterparts, but VMan shines a spotlight on a batch of new faces each year. The magazine awards a cover to the winner of its annual VMan/Ford Models competition and this year’s winner is Joseph Dolce, a 22-year-old boxer from Oceanside, N.Y., who had never set foot in a photo studio before landing the prize. The cover, shot by Mario Sorrenti, hits newsstands next week. Previous winners and runners-up have scored campaigns with brands like Calvin Klein, Versace, Saint Laurent, Jil Sander and Uniqlo.
“We were hoping to do [a competition] that had true relevance in the fashion industry,” said Stephen Gan, editor in chief and creative director of VMan. “What a joy it is to see someone like Matt Terry’s face on a Calvin Klein billboard on Broadway and Houston, a few months after he’s discovered on a VMan cover.”
Only unsigned newcomers are eligible for the contest and the magazine receives several thousand entrants on vman.com and fordmodels.com each year.
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