Cindy Crawford in Tsum's fall/winter 2010-11 advertising campaign
Photo By courtesy of TsUM
SULTRY CINDY: Supermodel Cindy Crawford appears in the fall/winter advertising campaign for Tsum, Moscow’s high-end department store.
Shot in L.A. by photographers Mert Alas and Marcus Piggott, the six-image campaign features a sultry Crawford lazing on a bed with apples, a centerpiece of TsUM’s fall/autumn collection, chosen for their allusion to “autumn, seductive beauty and temptation.”
Jewelry by Giorgio Grimoldi accentuates the campaign’s featured fashion labels, among them Dolce & Gabbana, Yves Saint Laurent and Stella McCartney.
