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CHECK MATE: Burberry has named Jenna Littler senior vice president, marketing and communications for Europe, Middle East, India and Africa, a new post.
Effective in January 2014, Littler will be responsible for the strategic direction and execution of all Burberry’s marketing and communications activity across the EMEIA region, which encompasses public relations, digital marketing, corporate relations, events, internal and partner communications and media planning and buying.
Littler, who since 2012 has served as vice president of PR and corporate relations at Burberry, will report to Andrew Maag, Burberry’s chief executive for EMEIA, and Sarah Manley, Burberry’s chief marketing officer.
Littler joined Burberry in 2010 as director of corporate relations, and prior to that was at McKinsey & Company.