BRANT 2.0: Brant Publications Inc. just finished a massive overhaul of its largest title Interview; now the company is focused on making over its Web sites. And Brant has brought in some extra manpower for the job: former elle.com executive editor Keith Pollock will join as executive editor of online and Susan Cappa has been named director of marketing for Brant’s three titles — Interview, Art in America and The Magazine Antiques. Both will join on Sept. 2.
Pollock joined elle.com in May 2007 and was promoted to executive editor of the women’s digital group for Hachette Filipacchi Media, overseeing ellegirl.com, elle.com, premiere.com, womansday.com and pointclickhome.com before leaving the company this spring. At Brant, he will oversee development of the online sites for the three magazines and report to online director Kelly Brant, who joined in April from Green Screen Interactive Software. Interviewmagazine.com is set to relaunch in November or December, and will include daily updated news stories and historical video from The Andy Warhol Museum. Artinamericamagazine.com and themagazineantiques.com will both relaunch in January. Meanwhile, Cappa will head up integrated marketing efforts for all three titles and Web sites and report to group publisher Alan Katz. — Stephanie D. Smith