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Alexander Wang Gets Techie

When the designer celebrated the opening of his store, he also made a big debut on Twitter.

CLINIQUE, ipad, app, Skin Diagnostic Tool, Clinique Smart Bar, Lynne Greene

Clinique Plugs Into the Digital Age

Beauty brand has joined the iPad generation.

RLX, iPad app,

Polo Ralph Lauren Unveils RLX iPad App

There’s no shortage of innovative elements to underscore the brand’s athletic roots.

Gucci: The Tech Boom

The brand has made a priority of hanging out with the right click.

Google's Gets Analytical

Virtual fashion portal will use proprietary analytics to provide customized data to its designer partners and users.

Yoox Sales Jump

The Italian Internet fashion retailer registered a 40.8 percent jump in consolidated revenues in 2010.

Pamella Protzel Scott, Bloglovin, Style Coalition, J Brand, Linda Fargo, Old Spice, Tibi, Amy Smilovic,

Social Studies: 2/4/11

Social media awards season, TibiPRGirl tweets, Kate Spade on Tumblr, Ella Moss's redesign and Kenneth Cole's Twitter snafu.

Maybelline, Fit Me foundation, website, NYC365, Lessons toolbar

Maybelline New York Plugs In

A revamped Web site offers everything from how-to videos to a section called NYC365, where styles of real women are chronicled.

Kenneth Cole Cairo Tweet Causes Backlash

Designer says he didn’t intend to make light of situation.

Man Repeller, Leandra Medine

Social Studies: 1/24/11

The latest social media updates from the fashion world.

editorial, advertorial, advertising, branding, edvertorial, social media

Social Media Breeds Edvertorial

When it comes to the influx of designers creating branded content on the Web, editorial is the new advertising.

Teen Vogue, WWDMAGIC,

Social Studies: 1/14/11

The latest social media updates from the fashion world.

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