Leandra Medine, Man Repeller
POINT OF VIEW: “Good fashion is about pleasing women, not men, so as it happens, the trends that we love, men hate. And that is fantastic.”
PAGE VIEWS: About 50,000 per day and 1.5 million page views per month.
TRAINING: Graduated with a degree in journalism from the Eugene Lang College The New School for Liberal Arts in 2011.
SOURCE OF REVENUE: Advertising on the blog and partnerships with other brands such as Barney’s New York, Saks Fifth Avenue, Michael Kors, Prabal Gurung, Bobbi Brown, Mackage, Dannijo and Gryphon to style, model, write, and recently, design too.
SHOWS ATTENDED: Attended 30 to 40 in New York and four in Paris, including Alexander Wang, Prabal Gurung and Thakoon.
SAMPLE POST: The big guns come out in Paris, and when I say guns I mean rad footwear, and when I say rad footwear, I am talking banana nuts. Alexander Wang’s Simona fox heel sandals act as one cool-ass hell of a dust-buster on those Tuilerie-grounds. Red velvet loafers give Céline’s silk pants the kiss of bedwear chic and a certain taxicab-yellow pleated mullet skirt gets upstaged by Prada’s dual-print rainbow cross-hatched sandals, which you know, get upstaged too because there’s a croc-purse on her tote. What? You’re a tote.