Outerwear Makers Focus on Innovation and Marketing to Drive Sales

Latest Articles from The Markets

New Book Touts Patagonia's Vision

Hanesbrands Reveals Restructuring Plans

Q&A: Laurence Franklin, Frette CEO

Chinese Denim: Seek Status, Buy Bogus

DL1961 in Bag Snob Collaboration

Fiber Price Sheet: May 29, 2012

U.S. Outlook Brightens, but Clouds Remain

Pitti Immagine's Online Presence Growing

Jeweler Kimberly McDonald Launches Home Goods

Frederick’s Sells $5M in Convertible Stock

Versace Back in Expansion Mode

D&A Vendors See Spending Cutbacks

ready-to-wear-sportswear

ready-to-wear-sportswear/news

Staggered by relatively temperate winters in recent years and huge markdowns at retail this fall, outerwear makers are placing a greater emphasis on fashion and innovative marketing to generate sales...

ArticleFinder

The Markets

Choose By

Clear

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

View Articles

Publications

DOWNLOAD PDF NOW

VIEW ALL PUBLICATIONS

WWD Papers 05/30/2012

View All From This Issue

DOWNLOAD PDF NOW

VIEW ALL PUBLICATIONS

Supplements 05/29/2012

View All From This Issue

DOWNLOAD PDF NOW

VIEW ALL PUBLICATIONS

Footwear News 05/28/2012

View All From This Issue

DOWNLOAD PDF NOW

VIEW ALL PUBLICATIONS

WWD Papers 05/29/2012

View All From This Issue

DOWNLOAD PDF NOW

VIEW ALL PUBLICATIONS

WWD Papers 05/25/2012

View All From This Issue

PhotoSearch

Featured Images

MostPopular

Select past issues:

WWD.com is the authority for news and trends in the worlds of fashion, beauty and retail. Featuring daily headlines and breaking news from all Women's Wear Daily publications, WWD.com provides the most comprehensive coverage anywhere of fashion, beauty and retail news and is the leading destination for all fashion week updates and show reviews from New York, Paris, Milan and London.

© 2012 Condé Nast. All rights reserved. Use of this Site constitutes acceptance of our User Agreement (effective 3/21/12) and Privacy Policy (effective 3/21/12). Your California Privacy Rights.
The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Condé Nast.

Ad Choices

WWD

Latest Articles from The Markets

Outerwear Makers Focus on Innovation and Marketing to Drive Sales

Send to a Friend

Success!

Your Email was sent succesfully.

Error!

Your Email was not sent.

ArticleFinder

The Markets

How it works

Follow Us

PhotoSearch

MostPopular

Featured Stories

Fairchild Fashion Media

Select past issues:

Visit other Fairchild Properties: