WWD.com/markets-news/juniors/nickelodeon-wal-mart-launch-tween-line-2244087
juniors
juniors

August 18, 2009

Nickelodeon, Wal-Mart Launch Tween Line

juniors/news

Nickelodeon is teaming with Wal-Mart Stores Inc. in an effort to build a tween apparel franchise for its fashion-centric “True Jackson, VP” series.

For Wal-Mart, the new line...