Nickelodeon, Wal-Mart Launch Tween Line

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Nickelodeon is teaming with Wal-Mart Stores Inc. in an effort to build a tween apparel franchise for its fashion-centric “True Jackson, VP” series.

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Nickelodeon, Wal-Mart Launch Tween Line

New Wal-Mart tween label Mad Style by True Jackson will be based on 'True Jackson, VP' series on Nickelodeon.

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