With economic turbulence far from over, lingerie executives are bracing for how buying patterns and traditional marketing rules will be affected.
For now, executives believe practicality will...
intimates-activewear
intimates-activewear
December 1, 2008
Lingerie Execs Expect Practicality to Prevail
The good news is the demand for basic necessities--underwear, socks and t-shirts--isn’t expected to wane.
intimates-activewear/news
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