WWD.com/markets-news/intimates-activewear/facebook-ads-click-for-intimates-5989266

intimates-activewear

June 25, 2012

Facebook Ads Click for Intimates

A majority of innerwear executives say a brand’s exposure to millions of potential customers in the global marketplace is well worth the return on investment.

By Karyn Monget

intimates-activewear/news

Lingerie brands are courting consumers on Facebook more than ever.

Executives are looking to drive more value for brands with social-media strategies that include compelling content, higher...

Facebook Ads Click for Intimates

A majority of innerwear executives say a brand’s exposure to millions of potential customers in the global marketplace is well worth the return on investment.

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