Habitual Revamps Under New Ownership

Habitual's owner Bobby Ahn plans to offer a full contemporary sportswear and denim collection and change a lot of the existing products.

By Julee Kaplan

denim/news

The Los Angeles-based Habitual brand has seen some rough times in recent years, but with a new owner and creative head, executives at the denim company are looking to turn it around.

The...

Habitual Revamps Under New Ownership

Habitual's owner Bobby Ahn plans to offer a full contemporary sportswear and denim collection and change a lot of the existing products.

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