Revlon Taps Macpherson As Global Ambassador
Thursday, March 27, 2008
Revlon Inc. has signed actress and supermodel Elle Macpherson as global brand ambassador.
As part of the multiyear contract, Macpherson is to appear in global advertising campaigns, in addition to participating in company-sponsored philanthropic activities. Revlon noted it has donated more than $65 million to research, counseling and outreach programs to support women's health and breast cancer programs. The firm did not disclose further details on the contract with Macpherson.
As part of the multiyear contract, Macpherson is to appear in global advertising campaigns, in addition to participating in company-sponsored philanthropic activities. Revlon noted it has donated more than $65 million to research, counseling and outreach programs to support women's health and breast cancer programs. The firm did not disclose further details on the contract with Macpherson.
