Women’s Wear Daily
04.19.2014
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FN Spy: SJP Unveils Footwear Line

The actress-turned designer hosted an intimate preview at the St. Regis on Thursday.

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George Malkemus and Sarah Jessica Parker

George Malkemus and Sarah Jessica Parker

Photo By Michael Nagle

It was another major shoe moment for SJP.

The actress-cum-designer hosted a preview of her new collection at the St. Regis last Thursday with business partner George Malkemus — and she got on the floor, literally, to showcase her new styles.

Parker was candid about the challenges of crafting the perfect pair of shoes — and she talked about everything from her quest to find the right “geranium” red for her pumps to getting the fit exactly right on the Edda t-straps, named after Audrey Hepburn.

(It was the actress’ original name.) Parker chose to wear the Edda for the collection unveiling, but “I really love all of them,” she said. Parker named every shoe, so not suprisingly there’s also a Carrie style.

“Some of them are names I couldn’t use my daughters, since I only have two,” she said. So are there any looks named after twins Tabitha and Marion. “No, it’s bad luck.” The collection will hit Nordstrom stores exclusively in February.

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