Women’s Wear Daily
04.17.2014
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Agatha Ruiz de la Prada's Good Taste

The Spanish designer dishes on relaxing and recharging in her rare moments of downtime.

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Agatha Ruiz de la Prada

Agatha Ruiz de la Prada

Photo By Courtesy of Agatha Ruiz de la Prada

China

Photo By Courtesy Photo

‘Battle Hymn of the Tiger Mother.’

Photo By PENGUIN PRESS HC

This Spanish fashion designer isn’t afraid to stand out. Agatha Ruiz de la Prada, who celebrates 30 years on the catwalk this year, has built a business on her quirky and colorful aesthetic. She oversees an ever-growing product offering that spans clothing, eyewear, jewelry, stationery, home goods and more, and has collaborated with dozens of iconic brands, ranging from Apple to Barbie. De la Prada’s whimsical designs have made her particularly popular in the children’s market, where her many projects include a successful shoe line produced by Spanish footwear giant Garvalin. Sold in high-end boutiques, the collection has grown to include baby shoes, slippers and rainboots. Here, the in-demand designer dishes on relaxing and recharging in her rare moments of downtime.

Last book I read:
“‘Battle Hymn of the Tiger Mother.’ I am a mother of two [grown children], and Amy Chua’s obsessive parenting and strict discipline of her kids impress me.”

Must-have beauty product:
Sunscreen, to protect my skin from harsh UV rays.”

Best places for trend-spotting:
“China [below] is at the top of the list, [followed by] Russia and India.”

Cats or dogs?
“I’m more of a dog person, but I have all kinds of animals at my country house [outside Madrid] — horses, rabbits, cats and even a donkey.”

I wish I had more time for...
Reading and walking with my [14] dogs. It’s a routine that keeps me in balance.

If You weren’t a designer, what woul d you be?
“When I was a kid, I wanted to be a painter. I love contemporary art. My work has always been inspired by pop art and surrealism.”

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