Women’s Wear Daily
04.20.2014
business
business

Reebok, Foot Locker Team with Fabolous

Shoe launch of Classic Remix collection to be supported with concert series in five cities.

business/news
Fabolous

Fabolous in Reebok Classic Leather style.

Photo By Courtesy Photo

Reebok and Foot Locker are getting Fabolous.

The Canton, Mass.-based Reebok (a division of Herzogenaurach, Germany-based Adidas) announced yesterday that rapper Fabolous would be the latest artist to participate in the Classic Remix concert series in conjunction with New York-based athletic chain Foot Locker.

The Classic Remix footwear collection for Fabolous will consist of heritage styles including the SL 7010, Workout Hi, Tejara and Classic Leather in various colorways for men, which will retail between $60 and $75 and will be available in select doors in states that will host concerts.

The first 100 fans who purchase one of the styles at the rapper’s personal appearances will win a pair of tickets to an intimate performance. The shows will be held in New York on Aug. 24; New Orleans on Aug. 26; Miami on Aug. 28; Houston on Sept. 1 and Atlanta on Sept. 3. Details on the location and times of the appearances can be found at Unlocked.footlocker.com/classicremix.

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