Women’s Wear Daily
04.17.2014
business
business

Insider: Simpson Sells... Vans at MacBar...

Buzz is heating up in advance of FFANY Shoes on Sale.

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with contributions from Lindsay E. Sammon, Kristen Henning
business/news
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Simpson Sells

Simpson Sells

Photo By Courtesy Photo

Simpson Sells

Call it the Jess effect. Less than a month away from the newly revamped “FFANY Shoes on Sale” presented by QVC, FFANY prez Joe Moore told Insider that some A-list celebrities may be planning to stop by the cocktail hour on Oct. 13 at Time Warner Center’s Frederick P. Rose Hall, thanks to celebrity guest and campaign spokesperson Jessica Simpson. (Simpson will walk the red carpet, then mingle with guests for the remainder of the three-hour event.) Want to see Simpson yourself? Tickets are still available by calling 212-627-1000 or e-mailing Ffany@resevt.com. “Our response has been surprisingly good, and we will definitely sell out, so that is a positive,” Moore said. “People continue to be supportive and interested, so we’re staying on track.”

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