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The Shoe Also Rises
Celebrity lines are nothing new, but when it came to their new men’s casual footwear line, former L.L. Bean-ers Gregg Jackson and Chad Gombes went in an unusual direction, taking inspiration from the life and interests of a legendary scribe. Ernest Hemingway Footwear Co. launched last week with nine hand-sewn, outdoors-inspired men’s styles for select independents. (A broader debut is set for later in the season in Orvis and select Nordstrom doors.) Jackson said once the writer came to mind, there was no one else they could have chosen. “You know those [Dos Equis] commercials, ‘The Most Interesting Man in the World?’” he said. “Who was that in real life? It was Hemingway.” The fledgling brand already has found fans in actors Andy Garcia and Anthony Hopkins, who are working on a movie about the Pulitzer Prize winner. In fact, Jackson revealed, the pair have suggested that a boat shoe from the line might be used in the film.