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business

August 18, 2010

Industry Tallies Results from World Basketball Festival

Nike and Foot Locker both reported favorable returns in sales and brand building.

By Gerald Flores

business/news

Athletic companies were looking for a boost in sales as a result of Nike’s World Basketball Festival, which took place in New York last week.

The four-day basketball celebration,...

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Industry Tallies Results from World Basketball Festival

Nike and Foot Locker both reported favorable returns in sales and brand building.

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