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They Are Wearing: SXSW

Showgoers of the South by Southwest music festival did their due diligence and kept the city weird.

Festivalgoers South by Southwest TAW They Are Wearing Austin Texas 2014 WWD

Festivalgoers at South by Southwest.

Photo By Lexie Moreland

Showgoers of the South by Southwest music festival did their due diligence and kept the city weird. Austin was a veritable hipster mecca — even more so than it is year-round — for the 10-day festival, which ended Sunday, with festivalgoers from far and wide descending upon the city in their sartorially hipster gear. Indie and alt music lovers riffed on a hipster-grunge vibe with flannel, quirky eyewear and aggressive boots. Roadie-toting band cases and cigarettes completed the look.

 

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