fashion-scoops
fashion-scoops

Wittlebee Acquires Cottonseed Clothing

The vendor to the monthly membership service that ships parents a box of curated children’s apparel essentials makes apparel basics for kids.

WITTLEBEE’S DEAL: Wittlebee, a monthly membership service that ships parents a box of curated children’s apparel essentials, has acquired one of its vendors, Cottonseed Clothing, which makes apparel basics for children under the Cottonseed label. The apparel items for kids in sizes 0 to 5 are made in India. The terms of the deal were not disclosed. Sean Percival, chief executive officer, said Cottonseed’s founder and owner Erin Gutierrez will not be joining Wittlebee, but will remain in an advisory role. The company is working with other vendors for a private label line called Wittlebee.

Wittlebee, which raised $2.5 million in seed funding in May, is likely to seek an additional round of funding during the first quarter of 2013, the ceo said. Percival also said his company is eyeing more acquisitions of apparel firms that are involved in direct marketing to parents.

load comments

ADD A COMMENT

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.
News from WWD
Newsletters

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

LatestPublications
getIsArchiveOnly= hasAccess=false hasArchiveAccess=false