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Wild About Spike Jonze... Deal for Elin Nordegren... A Store for Eloise...

Spike Jonze and Opening Ceremony celebrated the launch of their fashion collaboration in Tokyo.

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TEEING UP ELIN: Nike is standing by the beleaguered Tiger Woods, but Tretorn is said to be courting his wife, Elin Nordegren, for an endorsement deal. The blonde Swede has had preliminary talks with Tretorn, according to a source familiar with the negotiations. The Stockholm-born Nordegren would appear to be well-suited for Tretorn, a Swedish label with a strong overseas presence. Tretorn executives did not respond to requests for comments Wednesday.

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