Women’s Wear Daily
04.16.2014
fashion-scoops
fashion-scoops

Lacoste Inks Deal With Delta Galil

Firm will design, produce and distribute men's underwear, sleepwear and loungewear for the French sportswear brand.

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WHAT A CROC: The Lacoste crocodile logo will make its way onto men’s briefs and boxers in spring 2015. The French sportswear brand has inked a global five-year license with Delta Galil Industries Ltd. for the design, production and distribution of underwear, sleepwear and loungewear. The collection will be sold in Lacoste boutiques and wholesale specialty store accounts.

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