Women’s Wear Daily
04.18.2014
fashion-scoops
fashion-scoops

Uniqlo Plots Weekend Festivities

The Japanese brand will be taking over Tokyo's stylish Omotesando Avenue this coming weekend with a three-day fashion festival.

fashion-scoops/news
A Uniqlo storefront for a Tokyo cafe

BLOCK PARTY: Uniqlo will be taking over Tokyo's stylish Omotesando Avenue this coming weekend with a three-day fashion festival. Much of the "Uniqlo Fashion Fes" action will take place in the Omotesando Hills shopping complex, where there will be fashion shows and question-and-answer sessions with local models and television personalities. The mall will also house a temporary shop selling Uniqlo products selected by editors at some of Japan's top fashion magazines, including Sweet, Very and Baila. Elsewhere in the same neighborhood, Uniqlo will temporarily take over cafes, a lounge and a juice stand with special advertising messages and menu items. 

load comments

ADD A COMMENT

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.

Ads by Google

Newsletters
Newsletters

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

Publications

ArticleFinder

Fashion


Choose By

Clear

How it works

Close

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.


Or