Women’s Wear Daily
04.17.2014
fashion-scoops
fashion-scoops

Superga, Blogger Leandra Medine Collaborate on Sneakers

The collection features the classic high- and low-top Supergas in suede; sparkly tweed, and velvet in black, blue, burgundy, green and winter white.

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fashion-scoops/news
Leandra Medine Superga 2013

Leandra Medine

Photo By ‪John Sciulli/WireImage‬

TEAM WORK: Superga and blogger Leandra Medine of Man Repeller celebrated the launch of a fall sneaker collaboration last week at Madison on Broadway in Santa Monica, Calif. “It was just a matter of bringing some luxury to a shoe so driven by utility,” said Medine, adding, “I just wanted to use rich-looking fabrics. Ultimately we settled on the velvet, which to me seems pretty regal.” The collection features the classic high- and low-top Supergas in suede; sparkly tweed, and velvet in black, blue, burgundy, green and winter white. Each pair of shoes comes with both short and long laces to wrap around the ankle, Medine’s signature look. The shoes retail for $120 to $165 at Neiman Marcus, Bloomingdale’s and the Superga store in New York City. “It was really fun to play designer,” said Medine. “If anyone is given the opportunity they should do it.”

RELATED STORY: Leandra Medine on the Art of Man Repelling >>

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