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Tahari's Summer School... India Calling... London Designer Branching Out...

Elie Tahari is going for a second sparkling summer season.

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HIP NEIGHBORHOOD: Hollywood worker bees who toil in production houses and other out-of-the-limelight businesses along an unglamorous stretch of Highland Avenue are about to seem a whole lot hipper. Freecity Supershop, the five-year-old eclectic brainchild of former Ron Herman vice president of menswear Nina Garduno that sells everything from bicycles to boots, is moving from its 1,500-square-foot Malibu location to a 3,000-square-foot freestanding building at 1139 North Highland Avenue. The store, which will open in late July or early August and is a few blocks from Garduno’s workshop, will be called Freecity Supershop Supermät, adding a play on the word “laundromat” to the play on “superstore.” “A laundromat feels like a neighborhood place that everyone shares,” said Garduno. “It will be more accessible and more affordable to everyone. I know how to do extreme, and I want to hit the other side of the pendulum.” Joining Freecity Supershop Supermät on Highland Avenue later this summer will be another retailer with Malibu roots, James Perse. “I am not going to be roughing it by myself,” said Garduno, who also mentioned the restaurants Ammo and Street adding to the “electricity” on Highland Avenue.

 

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