STOP ’N SHOP: Sen. Barack Obama (D., Ill.), the Democrats’ presumptive presidential nominee, might want to spend a little less time on the campaign trail and a little more time at Wal-Mart, Kohl’s and J.C. Penney, where more shoppers favored his Republican opponent Sen. John McCain (R., Ariz.). Of 5,055 Wal-Mart shoppers, 41.4 percent said they would vote for McCain while 33.3 percent favored Obama, according to a survey released Tuesday by BIGresearch, a consumer research firm based in Worthington, Ohio. The percentage splits were similar for shoppers at Kohl’s and J.C. Penney, who also favored McCain. Meanwhile, McCain could benefit from tour bus stops at Macy’s and Target store parking lots, where he trails Obama among shoppers. Of the 974 Macy’s shoppers surveyed, 47.2 percent said they would vote for Obama, while 34.2 percent said they would cast a ballot for McCain. As for Target shoppers, 41.5 percent of a total 1,932 said they would vote for Obama versus 32.6 percent for McCain.
Fashion Scoops
Stop 'N Shop... Cheap and Chic... Coke Goes Green...
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Posted Wednesday August 20, 2008
From WWD Issue 08/20/2008





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