fashion-scoops
fashion-scoops

Fendi, Inglesina in Partnership for Baby Line

The pieces — including a stroller, a pram and a baby carrier — will be available at Simonetta stores, Fendi’s baby wear licensee.

By
fashion-scoops/news

STARTING YOUNG: Fendi and Italian manufacturer Inglesina have partnered to create a line of products such as a stroller, a pram and a baby carrier, reinterpreted according to the Rome-based fashion house’s style. The brand’s iconic “F” logo embellishes the hood, for example, in a color palette including cream, mahogany and blue. The pieces will be available at Simonetta stores. Simonetta is Fendi’s baby wear licensee.

This is the second such venture for Fendi; in 2008 it teamed up with Japanese brand Aprica, creating a line of products dedicated to infancy, including strollers, baby shoes and the “Life toys” series — jersey-made animal puppets.

load comments

ADD A COMMENT

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.
News from WWD
Newsletters

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

LatestPublications
getIsArchiveOnly= hasAccess=false hasArchiveAccess=false