C. Wonder Continues Expansion

On Friday, it opened a 3,000-square-foot boutique at 285 King Street in Charleston, S.C.

c wonder charleston sc

SOUTHERN COMFORT: C. Wonder continues to expand its horizons. On Friday, it opened a 3,000-square-foot boutique at 285 King Street in Charleston, S.C. To mark the occasion, the mayor of Charleston, Joseph P. Riley Jr., cut the ribbon with Chris Burch, chief executive officer of Burch Creative Capital.

The Charleston store marks C. Wonder’s 20th location. C. Wonder currently has stores in Atlanta and Orlando, Fla., and, in the next two months, plans to open new stores in Birmingham, Ala., at The Summit and in Raleigh/Durham, N.C., at the Streets at Southpoint. Next year, additional Southern locations will be added to the lineup.

“The South is a very important market for us and we have exceeded expectations in our two current locations and we are looking to do the same in Charleston, Birmingham and Raleigh/ Durham,” said a C. Wonder spokeswoman, who declined to give first-year projections for the Charleston location. The whimsical retailer, which carries women’s apparel, shoes, jewelry and accessories, housewares, home decor and personal electronics, was launched in the fall of 2011.

load comments


Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.
News from WWD

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

getIsArchiveOnly= hasAccess=false hasArchiveAccess=false