Women’s Wear Daily
04.20.2014
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fashion-scoops

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STELLA’S MIDDLE EASTERN MOVES: Stella McCartney is making inroads in the Middle East, and will have six stores in the region by the middle of this year. This week, the designer will open her first store in Dubai, which follows the recent opening of units in Bahrain and Kuwait. A location in Qatar will follow later this month, while Jeddah and Riyadh are due to open this spring. The Dubai store is in the Dubai Mall, which opened in December. It is the first of three freestanding stores under Stella McCartney Limited’s franchise with Al Tayer, along with the upcoming stores at Jeddah’s Stars Avenue Mall and Riyadh’s Centria Mall. The designer’s first freestanding store in the Middle East opened in 2008 at Bahrain’s Moda Mall, under a franchise agreement with Almana. The Kuwait unit is a franchise agreement with Al Ostoura International Company.

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