Women’s Wear Daily
04.23.2014
fashion-scoops
fashion-scoops

Hublot's Lightning Bolt... Diddy Dish... Getting Juicy...

Hublot has just added another sports star to its roster: champion sprinter Usain Bolt.

fashion-scoops/news
Usain Bolt

RECORD TIME: Hublot has just added another sports star to its roster: champion sprinter Usain Bolt. The Swiss watch brand, which already counts Bode Miller and Diego Maradona among its brand ambassadors, has signed the Jamaican athlete for three years, a spokeswoman said. Hublot chief executive officer Jean-Claude Biver said it was symbolic for his company’s watches to be worn by the world’s fastest man. “We measure time; Usain always seems to outrun it,” he quipped. Bolt will feature in ads for the King Power King Gold watch, and will unveil a limited edition Hublot watch when he visits Switzerland in July for the Athletissima meet in Lausanne.

Page:  ... Next »
VIEW ARTICLE IN ONE PAGE
load comments

ADD A COMMENT

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.

Ads by Google

Newsletters
Newsletters

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

Publications

ArticleFinder

Fashion


Choose By

Clear

How it works

Close

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.


Or