RECORD TIME: Hublot has just added another sports star to its roster: champion sprinter Usain Bolt. The Swiss watch brand, which already counts Bode Miller and Diego Maradona among its brand ambassadors, has signed the Jamaican athlete for three years, a spokeswoman said. Hublot chief executive officer Jean-Claude Biver said it was symbolic for his company’s watches to be worn by the world’s fastest man. “We measure time; Usain always seems to outrun it,” he quipped. Bolt will feature in ads for the King Power King Gold watch, and will unveil a limited edition Hublot watch when he visits Switzerland in July for the Athletissima meet in Lausanne.
ADD A COMMENT
Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared.