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Printemps Taps Chanel for Holiday Windows

French department store Printemps has joined forces with Chanel to design its Christmas windows.

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SNOW DAY: French department store Printemps has joined forces with Chanel to design its Christmas windows, which will take shoppers on an around-the-world trip, as seen through the eyes of the venerable luxury brand.

 

Neon Chanel logos will join luminous stars and snowflakes on the façade of the Paris flagship, while 11 exclusive window displays will highlight global locations that have inspired Karl Lagerfeld’s recent collections for the house. Four animated windows — inspired by Los Angeles, Moscow, Tokyo and Paris — will feature puppets dressed in Chanel. To celebrate the collaboration, Chanel has designed a limited-edition red leather camellia with a single metallic petal, which will go on sale from Nov. 8, priced at 450 euros, or $615 at current exchange rates.

 

Printemps teamed up with Lanvin for its Christmas windows last year, which were inaugurated by Alber Elbaz and Kristin Scott Thomas, but the store’s officials could not confirm whether Lagerfeld would be cutting the ribbon this time around.

 

 

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