BARBOUR TIES WITH TEMPERLEY: Barbour is upping its design credentials with a new higher-end line, Barbour Gold Label, that will debut for fall 2011 with an initial collection designed by Alice Temperley. “Our popularity as a fashion lifestyle brand has grown rapidly, and launching a premium women’s wear collection is the next natural step in satisfying this demand,” said Steve Buck, Barbour’s managing director. The collection marks a second designer collaboration for Barbour — Anya Hindmarch designed four Barbour jackets for the label for fall 2010. The Barbour Gold Label by Temperley collection will be sold at selected Barbour stores and at premium retailers worldwide. Prices for the line have not been released.
Temperley added, “Launching a premium…line with Barbour, one of my favorite British brands, is the perfect fit for Temperley. As we plan to celebrate our 10th anniversary in 2011, this collaboration comes at a significant time for our brand and offers our customers even more to choose from than ever before.”
fashion-scoops
fashion-scoops
November 9, 2010
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