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Patrick Adams Joins Board of Adore Me

He will advise the intimates and swimwear e-tailer on e-commerce and marketing.

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FORMER VS CMO JOINS ADORE ME ADVISORY BOARD: Patrick Adams, former Victoria’s Secret chief marketing officer, has joined the advisory board of online retailer Adore Me. Adams will advise the intimates and swimwear e-tailer on e-commerce and marketing.


Last year Adore Me hired Helen Mears, former head of design at Victoria’s Secret, to head the e-tailer’s design team.


Adore Me was launched in 2012 and had raised $11.2 million in venture capital funding to date.