Women’s Wear Daily
04.18.2014
fashion-scoops
fashion-scoops

Scoop NYC Opens First L.A. Store

The Hammer Museum celebrated the opening on Wednesday evening with a bustling cocktail party attended by 230 people.

fashion-scoops/news
Most Recent Articles In Fashion Scoops
Most Recent Articles In Fashion Scoops More Articles By

OUT WEST: Scoop NYC partnered with the Hammer Museum to inaugurate its first California store on Wednesday evening with a bustling cocktail party attended by 230 people, including co-hosts Minnie Mortimer, Sasha Alexander, Brooke Kanter, Jessica Capshaw and JeromeRousseau. Scoop NYC chief executive officer Susan Davidson said the retailer decided to locate the 2,700-square-foot store at 216 26th St. in Santa Monica, Calif., because the demographics were similar to a successful store in Greenwich, Conn. Among the brands that have been popular with customers are Kimberly Ovitz, Zac Posen, Michael Kors and Rag & Bone. The store is expected to generate in excess of $1,400 in sales per square foot annually. Davidson said Scoop NYC could have as many as three stores in the Los Angeles area, and she has been upfront about her desire to locate a unit in Beverly Hills. Asked about the take of Scoop NYC owner Ron Burkle’s Yucaipa Cos. on the retailer’s entrance into its hometown, Davidson said, “They know this market certainly way better than we do, and they are very supportive of our strategy.” Within the next 12 months, Scoop NYC plans to open three to five stores, including one possibly in California.

load comments

ADD A COMMENT

Sign in using your Facebook or Twitter account, or simply type your comment below as a guest by entering your email and name. Your email address will not be shared. Please note that WWD reserves the right to remove profane, distasteful or otherwise inappropriate language.

Ads by Google

Newsletters
Newsletters

Sign upSign up for WWD and FN newsletters to receive daily headlines, breaking news alerts and weekly industry wrap-ups.

Publications

ArticleFinder

Fashion


Choose By

Clear

How it works

Close

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.

Lorem Ipsum
Dolor sit amet, consectetur adipiscing elit. Vivamus ac nibh et risus lobortis scelerisque tempor nec enim. Etiam facilisis sapien sit amet.


Or