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Renaud Dutreil Unveils New Venture

The former chairman of LVMH's North American arm is staging a party tonight to introduce the Brazilian lifestyle brand Duplo-T.

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NEXT MOVE: Renaud Dutreil quietly exited his role as chairman of the North American arm of LVMH Moët Hennessy Louis Vuitton last summer after four years, but the former member of France’s parliament has no plans to return to politics. Tonight, Dutreuil is staging a party to unveil one of the ventures he has been involved with — the Brazilian lifestyle brand Duplo-T — as well as the release of the Brazilian movie “Heleno.”

“Duplo-T is a lifestyle brand born in 1931 and inspired by the beauty of Brazilian football, the magic of the Fifties and the incredible spirit of the Brazilian people,” Dutreuil said in an e-mail he sent out Monday afternoon. “It is a brand I have discovered two years ago and which I have immediately loved and acquired to bring it back to life.” He is launching the brand with partners like Kely Nascimento, the photographer and daughter of legendary soccer player Pele.