WWD.com/fashion-news/fashion-scoops/new-category-7253653
fashion-scoops
fashion-scoops

Vogue Eyewear Taps Charlotte Ronson for Design Series

For the first time, the collection will include optical frames as well as sunglasses, inspired by the brand’s global ambassador, Eva Mendes.

NEW CATEGORY: Charlotte Ronson is trying her hand at spectacles. The fashion designer, who has no previous experience in the eyewear category, has been tapped by Luxottica and the Council of Fashion Designers of America as the participant for the 2014 Design Series for Vogue Eyewear, joining past designers including Nanette Lepore, Rebecca Minkoff and Monica Botkier. For the first time, the collection will include optical frames as well as sunglasses, inspired by the brand’s global ambassador, Eva Mendes. (Last year, Lepore’s inspiration for her Vogue Eyewear collection was Emma Roberts.)

RELATED CONTENT: Charlotte Ronson RTW Spring 2014 >>

The Vogue Eyewear/CFDA Collection by Charlotte Ronson, which was featured in the designer’s spring runway show in New York, will launch at Sunglass Hut and LensCrafters in North America in mid-January and international retailers in March, ranging from $130 for sunglasses to $140 for optical frames. The frames will be featured on Mendes in a global advertising campaign next spring.