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Nars Sets U.S. Expansion Plans

In addition to its new SoHo flagship, set to open Monday, the brand plans to open a New York City location on Madison Avenue and a Las Vegas outpost.

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NARS ON THE MOVE: In addition to its new SoHo flagship, set to open Monday, Nars is mapping out a growth plan that reportedly includes another New York City location on Madison Avenue and a Las Vegas outpost. Both are said to be due in March. The new SoHo store, located at 124 Prince Street, is a 450-square-foot space which was codesigned by Nars founder and creative director François Nars and Fabien Baron of Baron & Baron.