Women’s Wear Daily
04.19.2014
fashion-scoops
fashion-scoops

Missoni Collaborates With Converse for Spring

A denim-clad Tai Missoni, was spotted wearing Converse high-tops with the brand’s unmistakable zigzags.

fashion-scoops/news
Converse sneakers by Missoni

ZIG AND ZAG: A denim-clad Tai Missoni, patriarch of the family-owned company and a former Olympic champ, was spotted wearing Converse high-tops with the brand’s unmistakable zigzags before Saturday’s show. Turns out the Missoni firm just inked a collaboration with Converse, which will produce and distribute a men's line of All Star sneakers called “Premium Chuck Hi Missoni” for spring/summer 2010. Meanwhile, Missoni’s son, Vittorio, was just back from Brazil, where he expects to open a boutique in the next year. “They have no concept of the global crisis over there,” marveled the executive, adding that a store in Beirut would open in two weeks.

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