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Coinciding with the lead-up to the Super Bowl, Sean John opened its first pop-up store this past weekend in Miami Beach.

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MAKE ROOM FOR DIDDY: Coinciding with the lead-up to the Super Bowl, Sean John opened its first pop-up store this past weekend in Miami Beach. Located at 640 Collins Avenue, the 2,500-square-foot shop will be open through most of February. The shop was built using recycled materials, including in-store fixtures fashioned from packaging used to ship goods to the store. An installation of furniture made from eco-friendly materials from Miami’s Eastern District gallery will be on display. “This concept is new for us at Sean John, but it is the first of many sustainable, green pop-up stores we will be building,” said Dawn Robertson, president of Sean John.

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