Most Recent Articles In Fashion ScoopsMost Recent Articles In Fashion Scoops
- Kering Sponsors 'A Shaded View on Fashion Film' Festival
- Karl Lagerfeld Sets Russian Theme for Monaco Ball
- Catherine Roggero Joins Christian Louboutin Beauté
WOMAN IN MOTION: Longchamp’s spring ad campaign starring Alexa Chung comes to life in a short film due to go live on YouTube on Thursday, Feb. 6 during New York Fashion Week. The sun-dappled clip directed by Jean-François Julien shows the vivacious “It” girl whisking around sunny Saint-Tropez on foot and in a convertible. More than 20 percent of the French firm’s media spend now goes to digital, as reported.