WWD.com/fashion-news/fashion-scoops/longchamp-looks-back-1659776
fashion-scoops
fashion-scoops

Longchamp Looks Back

Rounding out its 60th anniversary celebrations, Longchamp plans to release an eponymous, 192-page coffee table tome this September.

fashion-scoops/news
Rounding out its 60th anniversary celebrations, Longchamp plans to release an eponymous, 192-page coffee table tome this September tracing the history of the house. “It was fun coming across our first line of bags customized by an artist in 1971,” said managing director Jean Cassegrain of one archive line unearthed for the project, designed by the French divisionist painter Serge Mendjisky. “As far as I know, it was the first example of a leather goods house collaborating with an artist,” he said. Other projects in the pipeline include a new online customization service for September, proposing perforated initials for the house’s new leather Le Cabas tote, and a decorative, limited edition range of Pliage bags for the holiday season that includes Native American, Scandinavian and African themes.