LEVI’S TEAMS WITH FILSON: Levi’s and outdoor supplier Filson will today unveil a co-branded range of men’s workwear and bags, which will be sold at Levi’s and Filson stores, as well as their respective e-commerce sites, beginning next week. The line includes iconic pieces from one brand’s assortment reimagined in fabrics from the partner brand, such as a Levi’s Trucker jacket fashioned from Filson’s signature oil-finish tin cloth or the Filson Cruiser jacket in Levi’s rigid denim. Bags include two tote styles and a small duffel. Prices in the collection range from $50 to $228. “The Levi’s and Filson workwear collaboration celebrates each brand’s hallmark qualities,” said Bill Kulczycki, chief executive officer of Filson, which is manufacturing the collection in its Seattle factory. The two brands are planning to collaborate again on a spring 2011 offering.
August 3, 2010
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Levi’s and outdoor supplier Filson will today unveil a co-branded range of men’s workwear and bags.
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